Lead411 vs Lusha
Lead411
The email and the direct dial on one export, with unused exports rolling over $49/Lusha
Best published credit costs for contact data $37.45/Pick Lusha if the job is mostly emails, if you want to test the API for nothing on its free plan, or if an agent needs its MCP server. Pick Lead411 if most lookups need the direct dial as well, because one Ignite export at $0.15, at its starting price, buys what costs six Lusha credits, about $0.52. In Lead411 vs Lusha the documented API is Lusha's; Lead411 publishes no API reference, so get its terms in writing before you build. Neither publishes a rate limit you can plan a backfill against.
Where they actually differ
Every value comes from the same record that drives the Enrichment APIs listing, so this table cannot disagree with the cards. Accented tags are data one provider returns and the other does not.
| Compare | Lead411 | Lusha |
|---|---|---|
| What sets it apart | One export buys the whole contact, and the API starts at Ignite | Every credit cost published, no rate limit published |
| Entry price | $49/mo | $37.45/mo annual |
| Unit cost | $0.15 per export, at Ignite's starting price | $0.087 per credit |
| Billing model | Subscription Credit packs | Credit packs Subscription Per seat Free tier |
| Free tier | 7-day free trial with 50 exports. No ongoing free tier, and the trial lists no API access. | Free plan, 40 credits a month, 1 seat, no card. API is rate limited strictly. |
| GTM motion covered | Source Enrich | Source Enrich Signal |
| Data returned | Work emailMobile phoneFirmographicsTechnographicsIntent and newsJob postings | Work emailMobile phoneFirmographicsTechnographicsIntent and newsJob changes |
| MCP server | No | Yes https://mcp.lusha.com |
| Interfaces | REST API | REST API MCP server Webhooks Bulk or async |
| Auth | Not published. Lead411 has no public API reference; access is set up with Lead411 on the Ignite or Blaze plan | API key in the api_key header, generated in the Lusha dashboard |
| Rate limits | Not published. Lead411 says there are no data caps or daily limits, which describes exports rather than request rates | Per plan, across minute, hour and day windows. Numbers are not published. |
| Coverage | Global | Global |
| Compliance | CCPA | GDPR DPA CCPA |
| Best for | The email and the direct dial on one export, with unused exports rolling over | Best published credit costs for contact data |
The same workload, priced both ways
Computed from each provider's published entry-plan rate. The monthly floor is shown separately, because at low volume the floor is the bill.
| Workload | Lead411 | Lusha | Difference |
|---|---|---|---|
| 10,000 verified work emails | $1,500 $0.15 per email |
$870.00 $0.087 per email |
Lusha, 42% less |
| 2,000 mobile numbers | $300.00 $0.15 per mobile |
$874.00 $0.437 per mobile |
Lead411, 2.9x cheaper |
| Monthly floor at entry | Ignite, the first plan with the API, $150/mo and up | $37.45/mo annual | Lusha is lower |
| Charged on a miss | No | No | Neither |
Rates read from each vendor's own pricing page on 24 October 2026. Bulk figures assume the entry-plan rate holds at that volume, which in practice means moving up a plan tier.
Pick each one when
Lead411
- Most lookups need the direct dial as well as the email, and one export buys both.
- You want a published starting price for a plan with API access: Ignite from $150 for 1,000 exports.
- Your volume is lumpy, and unused exports rolling over to the next cycle suits it.
Lusha
- The job is mostly emails, where a Lusha credit at $0.087 undercuts a $0.15 export.
- You want to measure a match rate before paying, on a free plan that includes the API.
- An agent will call it, and Lusha runs an MCP server.
- Your engineers need documented authentication before anybody signs.
Neither vendor publishes a match rate you could hold them to, so the rate card only tells you half the story. Take 500 rows from the segment you actually sell into, run them through one free tier and one trial, verify both result sets, and divide spend by survivors. Half a day and about $20, and on a close pair it changes the answer often enough to be worth it.
What each one costs, tier by tier
Both publish a full rate card, so this comparison runs on numbers rather than on adjectives. Lead411 lists 4 tiers and Lusha lists 5. Every figure is read off the vendor's own pricing page, and the pages they came from are listed at the foot of this one.
| The short version | Lead411 | Lusha |
|---|---|---|
| Cheapest paid plan with the API | Ignite, $150 | Starter, $37.45 |
| Tiers published | 4 | 5 |
| Free tier | 7-day free trial with 50 exports. No ongoing free tier, and the trial lists no API access. | Free plan, 40 credits a month, 1 seat, no card. API is rate limited strictly. |
| Unit cost at entry | $0.15 per export, at Ignite's starting price | $0.087 per credit |
The cheapest paid plan is rarely the plan you end up on, because what moves you up a tier is usually volume rather than a feature. The two rate cards below are what you are choosing between.
Lead411
Lead411 publishes 4 tiers, one of them a free trial, and the paid ladder runs from $49 to $150, with a quoted tier above it.
Free trial
- Verified emails and direct dials
- Chrome extension
- No API access listed
Spark
- $490 a year billed annually, for 12,000 exports and buyer intent
- $0.049 an export at the monthly rate
- CRM customizations and the Chrome extension, no API
Ignite
- The cheapest plan that lists API access
- $0.15 an export at the published starting price
- $1,500 a year billed annually, flexible exports, intent as an add-on
- Multiple users with admin control
Blaze
- Unlimited exports a year
- API access, custom onboarding, optional buyer intent
Lusha
Lusha publishes 5 tiers, one of them free, and the paid ladder runs from $37.45 to $299.95, with a quoted tier above it.
Free
- 40 credits a month, 1 seat
- No credit card required
- API access, but strictly rate limited
Starter
- 4,800 credits a year, granted up front
- 1 seat. Works out at $0.094 a credit
- API still strictly rate limited
Pro
- 7,200 credits a year, at $0.087 each
- 2 free seats, full API, webhooks, CSV enrichment
- Credits roll over to twice the monthly cap
Premium
- 40,800 credits a year, at $0.088 each
- 5 free seats, API Advanced, team management
- Credit allocation across the team
Scale
- Custom annual credit volume
- SSO and a dedicated customer success team
- No rollover: the cap does not apply
What Lead411 and Lusha cost at your volume
Put your own volume in. The model picks the cheapest published plan that covers it on each side, which is the question a rate card cannot answer and the one that decides the bill.
Lead411
Priced on the volume you use, so the plan that covers a normal month is the one that decides the bill.
Lusha
Priced on the volume you use, so the plan that covers a normal month is the one that decides the bill.
Plans are read from each vendor's own pricing page and the model picks the cheapest one that covers you, so these are list prices on the billing term each vendor publishes, annual where that is how it prices, before any discount you negotiate.
What a year costs at three volumes
The same plan-fit arithmetic as the model above, run out to a year, because an annual number is what a budget actually asks for.
Every column moves with volume, through a bigger plan or more seats.
| A year at | Lead411 | Lusha |
|---|---|---|
| 1,000 a month | $1,800 Ignite | $3,599 Premium |
| 10,000 a month | Quoted | Quoted |
| 50,000 a month | Quoted | Quoted |
These are list prices on the published plan that covers each volume, on the billing term each vendor publishes, so they are the number before you negotiate.
How this plays out once it is running
The Lead411 vs Lusha decision is arithmetic once you know your field mix. Lusha charges 1 credit for an email and 5 for a phone number, at $0.087 a credit on Pro, so an email is $0.087 and a direct dial $0.437. Lead411 charges one export for the contact, email and direct dial together, and Ignite's published starting price is $150 for 1,000 exports, $0.15 each.
So an email-only list favors Lusha by about 40%, and a list that needs the phone on every row favors Lead411 by more than three times: six Lusha credits come to about $0.52 against one $0.15 export. A mixed list sits in between, and the honest way to price it is to count what share of your rows actually need the dial.
The other half of the comparison is what you can see before buying. Lusha documents its API key and its operations and runs an MCP server, and leaves only the rate limits to an account manager. Lead411 publishes the prices and nothing about the API, so on Lead411 the integration itself is the unknown.
What each one is genuinely good at
These are the things that keep somebody paying after the first month, which is a different question from what the marketing page leads with.
Lead411
One export is the whole contact
A Lead411 export unlocks the verified email and the direct dial together, and the pricing page lists direct phone numbers on every plan. That is the whole case against a per-field rate card. On a calling motion where every row needs the phone, Ignite's $0.15 export does the work of six Lusha credits.
A published price for the plan with the API
Ignite starts at $150 a month, or $1,500 a year, and it is the first plan that lists API access. You can put a starting figure in a budget without a call, though Lead411's FAQ says Ignite is quoted by team size and features. Spark at $49 for 1,000 exports is cheaper still, but it does not list the API, so it is the app rather than the product this page compares.
Exports roll over on every plan
Unused exports carry into the next billing cycle on every Lead411 subscription. Lusha rolls credits over too, but only on Pro, and only up to twice the monthly cap. For a team whose volume comes in campaigns rather than a steady stream, Lead411's rollover is the simpler rule.
Lusha
A free plan that includes the API
Forty credits a month on one seat, no card, with API access that Lusha describes as strictly rate limited. It is enough to run a sample of your own rows and produce a match rate before any money moves. Lead411's 7-day trial gives 50 exports and lists no API access.
Every operation has a published price
An email is 1 credit, a phone number 5 and a recorded call 8. The per-credit rate is flat from Starter at $37.45 a month billed yearly to Premium at $299.95, so the cost of a lookup is knowable before you make it. Lead411's unit is simpler, but its API plan is a starting price rather than a ladder.
A documented API and an MCP server
Lusha issues an API key in its dashboard and takes it in the api_key header, and it runs an MCP server for agent clients. Full API access and webhooks come with Pro at $52.45 a month billed yearly. On Lead411 none of this is public, so the work an engineer can do before the contract is very different.
Where each one falls down
Every provider on this site has a case it handles badly, and the people who find out are the ones who bought it for that case. These are the ones worth knowing before you sign rather than after.
Lead411
No public API reference
Lead411 publishes no endpoints, no authentication method and no rate limits, and the homepage link to its enrichment API goes to the pricing page. Until Lead411 sends you the reference, you cannot estimate the build, and an agent has nothing to call.
The $49 plan has no API, and unlimited means Blaze
Spark lists 1,000 exports a month and no API access, so the programmatic floor is Ignite. The FAQ says there are no data caps, but both Spark and Ignite carry monthly export allowances; unlimited exports are on Blaze, which is annual and quoted.
Lusha
The phone is the expensive field
At 5 credits a direct dial costs $0.437 on Pro, and a contact with both email and phone is about $0.52. That is more than three times a Lead411 export carrying the same two fields. Volume buys seats and allowance on Lusha rather than a lower rate, because the per-credit cost barely moves across tiers, $0.094 on Starter to $0.087 on Pro.
Rate limits are unpublished
Lusha meters per plan across minute, hour and day windows and publishes none of the numbers, and the free and Starter plans are described as strictly limited. Lead411 publishes no request rate either, so on this page neither side gives you a throughput figure to plan against. Ask both before a backfill.
Using Lead411 and Lusha together
Teams comparing these two often end up running both, and the arrangement below is the one they settle on.
The split that makes sense is by field, not by region. Send the email-only rows to Lusha, where a credit at $0.087 is the cheaper address, and the rows that need a direct dial to Lead411, where one $0.15 export returns both. The rule is a flag on the row saying whether the phone is needed, set before the call goes out.
Lusha's free plan is the cheap way to calibrate that rule. Forty credits a month will not run a pipeline, but it will tell you how often your kind of contact comes back with an email at all. That is the number that decides how much of the list is worth sending to Lead411 for the dial.
The constraint is Lead411's integration, the same one every Lead411 page in this directory runs into. Until you have its API terms, the dependable route in is one of its CRM integrations, so the arrangement may be Lusha through its API and Lead411 through a CRM sync. That works for a sales team; for a product, get the Lead411 reference first.
Lead411 or Lusha, for you
Five questions, answered from the same records as the rest of this page. Nothing is sent anywhere and there is no result to email yourself.
Each answer leans one way. The recommendation appears here once you have picked at least two.
A tool like this can only weigh what is on the page. It does not know your workload, and the one test that does is the bake-off on this page: your own rows, queries or records, run on the cheapest entry each side offers.
Where an answer leans on a certification or an integration, it means that vendor publishes it on the pages this directory read, which is not the same as the other one lacking it. The sources are listed at the foot of the page.
Where the data comes from, and what you may do with it
The question that arrives late and expensively is who is allowed to hold the data. These are the fields each one returns, the coverage it claims and the compliance it publishes.
| Provider | Fields returned | Coverage | Compliance | Redistribution |
|---|---|---|---|---|
| Lead411 | Work email, Mobile phone, Firmographics, Technographics, Intent and news, Job postings | Global | CCPA | Not stated |
| Lusha | Work email, Mobile phone, Firmographics, Technographics, Intent and news, Job changes | Global | GDPR DPA CCPA | Not stated |
None of these states a redistribution position on its pricing or docs pages. Internally that never matters. Put the rows in something your customers can see and it becomes the question your legal team asks first.
Two practical notes that apply to every provider on this page. A compliance badge describes the vendor rather than your use of it, so a GDPR DPA does not give you a lawful basis for the outreach you send. And every one of these vendors runs its own opt-out, which means a person who asks you to delete their record has to be removed from your copy as well as from theirs.
Moving between Lead411 and Lusha
Most readers of this page are already on one of these two, and the order below catches the expensive mistakes while they are still free.
Measure the thing you are about to lose
Run 500 rows you already have through Lead411 and record the match rate, the fields that came back populated and the cost. Without that number a migration cannot be judged, because every provider looks cheaper per unit than the one you are paying for today.
Check which fields change
Lusha does not return job postings, which Lead411 does. If anything downstream reads that field, the switch changes your pipeline as well as your vendor.
Rewrite the auth and the limits, in that order
Lead411 publishes no authentication method. Lead411 has no public API reference; access is set up with Lead411 on the Ignite or Blaze plan. Lusha uses an API key in the api_key header, generated in the Lusha dashboard.
The limits are the part that bites later. Lead411's limits: not published. Lead411 says there are no data caps or daily limits, which describes exports rather than request rates.
Lusha's limits: per plan, across minute, hour and day windows. Numbers are not published. A loop tuned to the first will either crawl or get throttled on the second.
Run both for one billing cycle
Keep the old key live and route a slice of real traffic to the new one. A month is the shortest honest test, because credit expiry, rollover and the overage rate only show up at renewal and those are where the surprises live.
Cancel on the renewal date
Credits on most of these plans do not survive a downgrade. Check what happens to the balance you have already paid for, and time the switch so you are not buying the same records twice.
The step people skip is the first one, and it is the only one that cannot be done after the fact. Once the old key is off you have nothing to compare the new match rate against, so a provider that is quietly worse on your segment looks like a provider that is fine.
The wider field for both
Sometimes the answer is neither, and the reason you are comparing these two points somewhere else entirely: Lead411 alternatives and Lusha alternatives both start from the reason people leave.
Lead411 alternatives
4Lead411 prints a price for its API plan and nothing about the API itself. Most teams weighing Lead411 competitors want an API they can read before they pay, and a price they can see without a call.
See the alternatives →Lusha alternatives
4A phone number costs five credits, volume buys no discount on any published plan, and the rate limits are not published. Those are the three reasons people look.
See the alternatives →Everything in Enrich
23The full category these two sit in, filtered by data returned, billing model and entry price.
Browse the category →Related comparisons
The 52 providers behind every pairing here are in the main listing.
Pairings that share a side with this one: Lead411 vs UpLead, Lusha vs RocketReach and Cognism vs Lead411.
And: Lusha vs UpLead and Lusha vs ZoomInfo. Every comparison in the directory is on the compare hub.
Apollo API vs Lusha
A seat with credits bundled against a published price for every single operation.
Compare them →Cognism vs Lusha
Neither publishes the number you need, but they withhold opposite halves.
Compare them →Lusha vs RocketReach
Five credits for a phone number against one export for the whole contact, from the RocketReach Pro plan up.
Compare them →Testing providers one at a time? Run the waterfall in Clay.
Clay runs a waterfall across 150+ data providers from one table, without a separate contract with each. A lookup that finds nothing costs no data credit, and the free plan includes 500 actions a month.
Frontal is a Clay Elite Studio Partner.
Lead411 and Lusha, answered
Read from the same records that drive the table above.
Is Lead411 or Lusha cheaper?
Lusha is cheaper to start, because its free tier carries the API: free plan, 40 credits a month, 1 seat, no card. API is rate limited strictly. Lead411 starts at $150 a month on Ignite. Per verified work email it is $0.15 on Lead411 against $0.087 on Lusha.
Can I try Lead411 and Lusha for free?
Lead411: 7-day free trial with 50 exports. No ongoing free tier, and the trial lists no API access. Lusha: Free plan, 40 credits a month, 1 seat, no card. API is rate limited strictly.
What are the rate limits on Lead411 and Lusha?
Lead411: Not published. Lead411 says there are no data caps or daily limits, which describes exports rather than request rates. Lusha: Per plan, across minute, hour and day windows. Numbers are not published.
Do Lead411 and Lusha both have MCP servers?
One of them. Lusha ships one at https://mcp.lusha.com; Lead411 documents none.
Which is better, Lead411 or Lusha?
Pick Lusha if the job is mostly emails, if you want to test the API for nothing on its free plan, or if an agent needs its MCP server. Pick Lead411 if most lookups need the direct dial as well, because one Ignite export at $0.15, at its starting price, buys what costs six Lusha credits, about $0.52.
What are the downsides of Lead411 and Lusha?
Lead411: no public API reference; the $49 plan has no API, and unlimited means Blaze. Lusha: the phone is the expensive field; rate limits are unpublished. The Limits section above has each one in full.
Can you use Lead411 and Lusha together?
The split that makes sense is by field, not by region. Send the email-only rows to Lusha, where a credit at $0.087 is the cheaper address, and the rows that need a direct dial to Lead411, where one $0.15 export returns both.
Can I migrate from Lead411 to Lusha without losing data?
Not without losing a field. Lusha does not return job postings, which Lead411 does, so anything downstream that reads it has to change. Either way, measure your match rate on 500 rows before you switch, because that number is the one you cannot recover afterwards.