--- title: "11 Best Performance Marketing Agencies for B2B in 2026" description: "Compare 11 performance marketing agencies for B2B companies by price, published results and what each one counts, plus six questions to ask before you sign." url: https://frontal.so/blog/best-performance-marketing-agencies updated: 2026-10-30 --- Work with Frontal Want us to run this for you? Book a call and we’ll walk you through how we would make it work for you. [Book a call](https://book.frontal.so) GTM # 11 Best Performance Marketing Agencies for B2B in 2026 [Alex Vacca](https://www.linkedin.com/in/alex-vacca) 27 min read Founder, Frontal Updated Oct 30, 2026 ## Key Takeaways - In B2B, performance means pipeline and closed revenue you can trace to a campaign in your own CRM. Conversions reported by an ad platform stop well short of that. - Frontal leads because it’s our own agency, so discount that entry as you see fit. After it come SaaS-focused agencies, B2B demand programs, then broader performance shops with a B2B practice. - Published starting fees run from $3,000 a month at GrowthSpree to $14,000 a month at Refine Labs, and Clutch project minimums run from $1,000 at KlientBoost to $250,000 at Wpromote. - Before you sign anyone, ask for one live campaign’s report, from ad spend through to closed revenue, taken from the client’s CRM. Search for performance marketing agencies and the first lists you’ll find lean toward ecommerce. That makes sense for a store: a shopper clicks an ad, buys in the same session, and the ad platform counts the sale. If you sell to a buying group, the deal closes months after that click, in a CRM the ad platform can’t read unless someone connects it. That changes what performance means. For a sales-led company it’s the pipeline and closed revenue you can trace to one campaign in your CRM, so an agency’s report is only as useful as what it counts. This list of the best performance marketing agencies is for tech companies with a sales team, and each entry says what the agency’s published result counts, what it charges and where it falls short. Frontal is ours, and that’s the only reason it’s listed first. The other ten aren’t scored against one another. They’re sorted into three groups by focus, since how specialized an agency you want is the first thing to settle. ## What Does a Performance Marketing Agency Do in B2B? A performance marketing agency runs your paid channels, usually search and paid social, and it’s judged on a business result rather than on reach. That covers the campaigns, the creative tests, the budget moves and the tracking underneath them. For a store, the result is return on ad spend at checkout, and the platform can see the sale because it happens in the same session. A B2B click starts a longer chain: a form fill, a marketing-qualified lead, a sales-qualified lead, an opportunity, then a closed deal. Google and LinkedIn see the click and the form fill, and nothing after that until your CRM sends the later stages back to them as conversions. ![Where an ad platform stops seeing a B2B deal: a store's click and purchase are both visible to the platform, while a B2B deal runs from click to closed deal and the platform sees only the click and form fill until CRM stages are sent back as conversions.](https://frontal.so/images/blog/best-performance-marketing-agencies/where-an-ad-platform-stops-seeing-a-b2b-page.webp) *An ad platform sees a store’s whole sale, but only the first two steps of a B2B deal.* Without that feedback the platform keeps finding more people who fill in forms, whether or not sales wants them. Wiring those stages back is as much [RevOps work](https://frontal.so/blog/best-revops-agencies) as media work, so ask who owns it before you hire. Measurement without a control group can also flatter the ads. A study of [663 Facebook ad experiments](https://arxiv.org/abs/2201.07055) by Gordon, Moakler and Zettelmeyer found a median lift of 29% for upper-funnel outcomes in the experiments, while the better of two methods without a control group estimated 83%, nearly three times as much. On paid search, [eBay field experiments](https://www.nber.org/papers/w20171) by Blake, Nosko and Tadelis found brand-keyword ads had no measurable short-term benefit. Both point to the same trap: ads reach people already likely to act, and the report credits the ad. Neither study looks at B2B separately, and CRM pipeline doesn’t prove cause either, since a campaign can take credit for a deal that was coming anyway. A CRM does tell you which deals exist and which campaigns touched them, which is a much better place to start, and an agency can go further by holding out a slice of accounts to see what happens without ads. ## The Best Performance Marketing Agencies for B2B in 2026 The table puts all 11 side by side, with the situation each one suits and the one result it publishes. Read the last column for what’s being counted as much as for the size of the number, because 21% more SQLs and $543K in closed revenue are different kinds of proof. | Agency | Best if | Price signal | Published result (what it counts) | | --- | --- | --- | --- | | Frontal | You want ads, ABM and CRM reporting from one team | Not published; three-month start | $9.6M total pipeline, $543K closed revenue (AirOps, one 90-day campaign); $7.83M qualified pipeline, $1.52M closed-won (AirOps, 10 months with outbound) | | Hey Digital | You sell B2B SaaS and want an ads-only team | $5,000+ project (Clutch) | Closed-won value up 2.6x for Toggl | | Aimers | Search comes first and landing pages need work too | $5,000+ project (Clutch) | 50% more opportunities for Cloudvisor (four weeks) | | GrowthSpree | You want a flat fee and no lock-in | From $3,000/month (own site) | ROAS 0.7 to 2.5 for PriceLabs (its account data) | | TripleDart | You want paid and SEO from one SaaS agency | From $3,500/month (own blog) | 1:18 spend-to-pipeline for DocketAI (first month) | | Directive | You want paid, content and RevOps in one program | Not clearly published | 50% year-over-year pipeline growth for Skillable | | Refine Labs | You’re Series B or later and rethinking demand | From $14,000/month (own site) | Qualified pipeline 34% cheaper for Clari (nine months) | | KlientBoost | You want quarterly goals and landing page tests | $1,000+ project (Clutch) | 84% of client goals hit in Q3 2026 (its own count) | | SevenAtoms | You want a small PPC team on a fee plus spend share | $100 to $149/hour (Clutch) | 585% more sales opportunities for a cybersecurity SaaS client | | NoGood | You want growth experiments across channels | Average above $20,000/month (own site) | 21% more SQLs for Payzer (month over month) | | Wpromote | You’re a large company with a six-figure project budget | $250,000+ project (Clutch) | 22% more non-brand conversions for QuickBooks (year over year) | We read the Clutch figures off each profile in October 2026 and took everything else from the agencies’ own sites. Entries 2 to 5 focus on B2B SaaS, 6 and 7 run wider B2B demand programs, and 8 to 11 serve a broader client base that includes B2B. ### 1. Frontal ![Frontal as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/frontal-as-one-of-the-best-performance-m-page.webp) **Best for:** Ads tied to CRM pipeline **Overview:** Frontal’s [paid media](https://frontal.so/services/paid-media) service runs LinkedIn and Google ads for B2B tech companies and reports pipeline and revenue by campaign from your CRM. It sends CRM conversions back to the platforms, then moves budget toward the campaigns that bring in pipeline. The AirOps campaign shows what that looks like when buyers are senior. AirOps sells to CMOs and growth leaders who don’t answer cold email, so the [90-day ABM campaign](https://frontal.so/case-studies/airops-abm) used LinkedIn ads with no cold outreach. Clay built the account lists, 80% of the $136K budget went to thought-leadership ads, and every engagement synced into HubSpot so sales could see when interest turned real. The case study reports $9.6M in total pipeline, $543K in closed revenue, 182 qualified deals and a 4x return on ad spend, which matches closed revenue divided by spend. Start with the $543K, since the pipeline figure counts total pipeline rather than SQL-qualified pipeline. AirOps has a second, broader case too. Over 10 months, with ads and outbound running against one account list in its HubSpot, the [AirOps program](https://frontal.so/case-studies/airops) produced $7.83M in qualified pipeline and $1.52M in closed-won revenue without adding SDRs. The two cases use different windows and definitions, so don’t add them together. The work was built under ColdIQ Agency, which became Frontal in 2026. **Core services:** - LinkedIn and Google campaigns, with your ad accounts staying yours. - Audience building around your buyers, adjusted using campaign and pipeline data. - Creative testing across thought-leadership, video and carousel ads. - Search campaigns and landing pages for buyers already looking for what you sell. - Pipeline and revenue reporting by campaign in HubSpot or Salesforce. - [Account-based programs](https://frontal.so/blog/best-account-based-marketing-agencies) that line up ads, outbound and sales on one account list. **Industries served:** SaaS, fintech, healthtech, legal tech, proptech **Pricing:** There’s no public price. Frontal quotes on the intro call according to scope and the tools you already run, for a first three months defined in a statement of work. Your ad spend is a separate bill. **Pros:** Reporting from your CRM rather than the ad platform, ads written and designed by the team, ads and outbound run by one team, Google Partner and LinkedIn Ads certified, campaigns built inside your accounts **Cons:** No public price, published paid media results come from one client so far, a service page that names only LinkedIn and Google **Notable clients or projects:** AirOps. Frontal has also worked with Artisan, Endava and EliseAI. **Engagement model:** Month one audits your ad accounts, audiences and CRM tracking, month two launches the first campaigns and creative tests, and month three moves spend to whatever is producing pipeline. You settle what happens after month three before any of it starts. **How to start working with them:** 1. Get on an intro call with your current campaigns and numbers to hand. 2. Sign a statement of work that names the scope, the milestones and who owns what. 3. Define a qualified opportunity and the rule for crediting campaigns. 4. Open your ad accounts and CRM to the team so the audit can start. 5. Sign off every audience and ad ahead of launch. **Why it’s a good performance marketing agency:** It defines performance the way a sales-led company has to, as pipeline and revenue per campaign in the CRM your sales team already uses. **Final verdict:** Choose Frontal if your buyers are senior, sales has room for more deals and you want ads reported against revenue. It isn’t the cheapest route to a few meetings, and it makes no pipeline guarantee. Teams before Series A, or without a real sales team, should start elsewhere. ### 2. Hey Digital ![Hey Digital as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/hey-digital-as-one-of-the-best-performan-page.webp) **Overview:** Hey Digital has run paid media for B2B SaaS, and only B2B SaaS, since 2018. It has an office in Tallinn, Estonia, and its team works remotely across more than 22 countries. **Core services:** - Google, Bing, LinkedIn, Meta, YouTube and Reddit campaigns. - In-house creative and copy for each channel. - Landing pages and reporting tied to qualified opportunities. **Industries served:** B2B SaaS only **Pricing:** Its site lists no price. Clutch shows a $5,000+ minimum project. **Pros:** A single-category focus, creative under one roof, a published closed-won figure **Cons:** No use outside SaaS, no published price, six Clutch reviews **Notable clients or work:** Toggl, PostHog, Writesonic. Comparing January to August of 2025 against 2024, Toggl’s closed-won value rose from $34,555 to $89,740 while ad spend fell from $279,863 to $133,881. Closed value is still below spend in that window, so the case also relies on a lifetime-value ratio. **Where it fits:** Leadership doubts paid works at all, and you need one agency’s evidence to settle the argument. **Final verdict:** The most direct pick if you sell SaaS and want ads run by people who do nothing else. ### 3. Aimers ![Aimers as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/aimers-as-one-of-the-best-performance-ma-page.webp) **Overview:** Aimers is a B2B SaaS and tech agency and a Google Premier Partner, pairing paid acquisition with landing pages and conversion work. Clutch lists Tbilisi, Georgia, and its own site publishes no address. **Core services:** - Search on Google and Microsoft, plus paid social on LinkedIn and Meta. - Landing page design and conversion rate testing. - HubSpot, Salesforce and Pipedrive tracking from ad click to revenue. **Industries served:** Cybersecurity, fintech, healthcare technology **Pricing:** Pricing depends on scope, and it works best with teams running at least $3,000 a month per ad platform. Clutch lists a $5,000+ minimum project at $50 to $99 an hour. **Pros:** Low hourly rates, conversion work in-house, clear ad budget floor **Cons:** Short result windows, no published fee, many cases report leads and CPA over pipeline **Notable clients or work:** Cloudvisor, TuxCare, Mixpanel. For Cloudvisor it fed HubSpot stages into Google’s Performance Max, and opportunity volume grew 50% four weeks later. **Call it when:** Your Google campaigns bring in plenty of leads that sales won’t touch, and the fix starts with what the platform is told to optimize for. **Final verdict:** Start here when search is your main channel and your funnel leaks after the click. ### 4. GrowthSpree ![GrowthSpree as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/growthspree-as-one-of-the-best-performan-page.webp) **Overview:** GrowthSpree is a B2B SaaS agency based in New Hyde Park, New York, running paid media, ABM and RevOps with reporting from the CRM. Its pricing is the plainest on this list: a flat monthly retainer, cancel any time. **Core services:** - Google, LinkedIn, Meta, Reddit and review-site campaigns. - CRM and billing data connected back to the ad platforms. - ABM programs and RevOps on HubSpot or Salesforce. **Industries served:** HR tech, fintech, developer tools **Pricing:** The flat retainer starts at $3,000 a month, runs month to month and takes no cut of ad spend. It says that covers the team rather than one channel, so ask what would raise it. **Pros:** A published flat fee, no lock-in, a case study Google published itself **Cons:** Its headline metric is ROAS over pipeline, few Clutch reviews, no published figure above the starting fee **Notable clients or work:** PriceLabs, DataHub, Goodera. For PriceLabs it rebuilt tracking after conversion data had been inflated about 5x, then lifted ROAS to 2.5 from 0.7 over nine months, according to its own account data. **Why buyers shortlist it:** You want to test an agency for a quarter without signing a long contract. **Final verdict:** A low-commitment way to find out whether your tracking is lying to you. ### 5. TripleDart ![TripleDart as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/tripledart-as-one-of-the-best-performanc-page.webp) **Overview:** TripleDart is a B2B SaaS agency with offices in Plano, Texas, and Bangalore, selling paid, SEO, GTM engineering and RevOps alongside its own AI product, Slate. Its stated fit is Series A to growth-stage companies spending $10,000 to $500,000 a month on ads. **Core services:** - Paid search and paid social built around your ICP. - LinkedIn ABM for named accounts. - SEO and AI-search content from the same team. **Industries served:** B2B SaaS, fintech, AI **Pricing:** A roundup on its own blog says paid media operations start at $3,500 a month, and its site puts standalone SEO from $5,000. Confirm both on a call, since neither sits on a pricing page. **Pros:** Paid and organic under one account team, ABM experience, a stated ad budget range **Cons:** Paid is one of several service lines, no pricing page, a headline result from the first month **Notable clients or work:** DocketAI, CleverTap, Factors.ai. For DocketAI it reports a 1:18 spend-to-pipeline ratio in month one, and a 37% SQL conversion rate within five months. **Why it earns a place here:** SEO and paid search chase the same keywords, and you’d rather one team decided which pays for what. **Final verdict:** Worth a call if you want one SaaS agency across organic and paid. ### 6. Directive ![Directive as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/directive-as-one-of-the-best-performance-page.webp) **Overview:** Directive is a B2B agency whose Performance division combines media, SEO, creative and RevOps, alongside separate Commerce and Communications divisions. It also publishes one of the B2B performance marketing lists that rank in this search, with itself at number one, much as we’ve done here. **Core services:** - Paid search on Google and Microsoft, reported by cost per opportunity and CAC. - LinkedIn and programmatic campaigns for target accounts. - RevOps that connects campaign data to pipeline. **Industries served:** Technology, SaaS, industrial **Pricing:** No page we read lists a rate, so ask for a range on the first call. **Pros:** Reports paid by opportunity and pipeline, depth across paid and content, B2B at its core **Cons:** No clear published price, an undisclosed Clutch minimum, a Commerce division that also serves retail **Notable clients or work:** Skillable. Its LinkedIn work followed Search and Performance Max campaigns that brought in low-quality MQLs, and Directive reports pipeline up 32% quarter over quarter and 50% year over year. **Why buyers shortlist it:** You’ve outgrown a paid-only shop and want content and RevOps tied into the same pipeline number. **Final verdict:** Best suited to tech teams ready for a full program measured in pipeline. ### 7. Refine Labs ![Refine Labs as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/refine-labs-as-one-of-the-best-performan-page.webp) **Overview:** Refine Labs is a B2B demand agency that works with tech companies at Series B and beyond, treating brand, demand and expansion as one paid program. Clutch lists Boston, and its site announces the acquisition of MOBI Solutions for marketing operations. **Core services:** - Paid media across LinkedIn, Google, YouTube, Meta, CTV and out-of-home. - Ad creative and messaging, sold separately or together. - A six-week audit and 12-month demand plan. **Industries served:** B2B tech and SaaS at Series B and later **Pricing:** Paid media management starts at $14,000 a month and full service at $26,000, both with a six-month minimum. The audit starts at $35,000. **Pros:** A real published price list, states how many clients improved, senior strategy on the full-service tier **Cons:** The highest published monthly floor here, a six-month minimum, pipeline measurement listed only on the full-service tier **Notable clients or work:** Clari, Firstup. Over nine months Clari saw 67% lower customer acquisition cost and qualified pipeline 34% cheaper to create, and across its portfolio Refine Labs reports that 5 of 8 clients grew high-intent demand. **The situation it suits:** The reports look fine, pipeline doesn’t, and your CEO wants an explanation you can defend. **Final verdict:** Hold it for later-stage teams with the budget to commit for six months. ### 8. KlientBoost ![KlientBoost as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/klientboost-as-one-of-the-best-performan-page.webp) **Overview:** KlientBoost is a paid media and conversion agency with offices in Santa Monica and Raleigh, and a department for B2B clients run by B2B marketers. It sets goals every quarter and says it adds resources for free when it’s pacing behind them. **Core services:** - Paid search and LinkedIn campaigns with landing pages. - Conversion rate tests across the site and landing pages. - Goal tracking on MQLs, SQLs, pipeline and revenue. **Industries served:** B2B, SaaS, consumer **Pricing:** It gives three pricing options after a free marketing plan rather than a list price. Clutch shows a $1,000+ minimum project at $100 to $149 an hour. **Pros:** Written quarterly goals, a low Clutch minimum, pay-for-performance on offer **Cons:** No named B2B pipeline result on the pages we read, consumer clients alongside B2B, price only after a form **Notable clients or work:** Wilson Electronics, Stanford University. Its homepage says it hit 84% of client goals in Q3 2026, which is its own count against goals it set with clients. **Why it’s a good performance marketing agency:** You want an agency held to a written goal each quarter, and you’d like to see that goal before you sign. **Final verdict:** A good first call for smaller budgets, as long as you ask for a B2B case at your deal size. ### 9. SevenAtoms ![SevenAtoms as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/sevenatoms-as-one-of-the-best-performanc-page.webp) **Overview:** SevenAtoms is a PPC agency in Dublin, California, near San Francisco, with SaaS and industrial practices alongside ecommerce. Clutch lists a team of two to nine people, so you’re likely to deal with the people running your account. **Core services:** - Google, Bing, Facebook and LinkedIn campaigns. - Landing pages with CRM and HubSpot integration. - Lead tracking at each lifecycle stage for SaaS clients. **Industries served:** SaaS, cybersecurity, manufacturing **Pricing:** A set fee covers the first month’s setup, then a low monthly fee plus a percentage of ad spend, with fixed pricing where spend is predictable. Contracts run at least three months, and Clutch lists $100 to $149 an hour. **Pros:** A small team, B2B and industrial experience, month-to-month after three months **Cons:** A fee that rises with ad spend, no figures published for it, a headline case with no time window **Notable clients or work:** Bloom Energy, Model N, Fabric. Its SaaS page cites a cybersecurity client with 585% more sales opportunities and 1,012% more customers won. **A good match if:** You sell something technical or industrial, and you’d rather have a small team than a big agency’s junior bench. **Final verdict:** Makes sense when your program is mostly PPC and you want to know exactly who’s running it. ### 10. NoGood ![NoGood as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/nogood-as-one-of-the-best-performance-ma-page.webp) **Overview:** NoGood is a New York growth agency with a Miami office, working across SaaS, fintech, healthcare, B2B and consumer brands. Its model is experiments across channels, with paid media as one part of a wider growth team. **Core services:** - Paid search and paid social run as ongoing experiments. - Performance creative from its in-house studio. - Lifecycle marketing and SEO alongside paid. **Industries served:** SaaS, fintech, healthcare **Pricing:** Its homepage says engagements are monthly retainers averaging above $20,000 a month. That’s an average rather than a floor, so ask what a smaller scope costs. **Pros:** A published average retainer, creative under one roof, cross-channel testing **Cons:** A high average retainer, a consumer-heavy client mix, three Clutch reviews **Notable clients or work:** Payzer, Intuit, ByteDance. For Payzer it reports 21% more SQLs and a 46% better conversion rate from demos attended to closed-won deals, both month over month. **Why buyers shortlist it:** You don’t know yet which channel will work, and you’d pay for a team that tests several. **Final verdict:** Better for finding a growth channel than for running one that’s already proven. ### 11. Wpromote ![Wpromote as one of the best performance marketing agencies](https://frontal.so/images/blog/best-performance-marketing-agencies/wpromote-as-one-of-the-best-performance-page.webp) **Overview:** Wpromote is a large digital agency in El Segundo, California, serving consumer and B2B brands, with a B2B practice built on ICP modeling and buying-committee segmentation. Its own Polaris IQ software handles attribution and pipeline forecasting. **Core services:** - Search, LinkedIn and Microsoft campaigns at enterprise scale. - Intent data programs through partners such as 6sense and Demandbase. - Attribution and forecasting in Polaris IQ. **Industries served:** Technology, financial software, consumer brands **Pricing:** Its site lists no rates. Clutch shows a $250,000+ minimum project, far above anyone else’s here. **Pros:** Enterprise-scale media, proprietary analytics, global programs **Cons:** A very high minimum, a case study page led by consumer brands, a software case measured in conversions, with no pipeline figure **Notable clients or work:** Intuit QuickBooks. Its holistic search program reports 22% more non-brand conversions year over year, a 23% higher non-brand conversion rate and 7% growth in non-brand revenue and ROAS. **Its best use:** You’re a large company whose paid search and organic search sit in separate teams and reports. **Final verdict:** Only worth a call at enterprise budgets, where its scale starts to matter. Put it into practice Want us to run this for you? Book a call and we’ll walk you through how we would make it work for you. [Book a call](https://book.frontal.so) ![Kenny Damian, Head of GTM](https://frontal.so/images/blog/portraits/kenny-damian.webp) ## How to Test an Agency’s Reporting Before You Sign The best test of any agency is one real campaign report, because that’s where a vague definition of performance can’t hide. The cautionary case comes from a B2B consulting firm [on r/PPC](https://www.reddit.com/r/PPC/comments/1vufhhg/is_what_my_ppc_agency_telling_me_normal/), five weeks into a new agency, with no qualified conversions so far. The agency pointed to rising time on site and asked to double the budget, and the most upvoted replies told the poster that time on site is no reason to spend more. One Reddit thread proves little on its own, though the questions it raises apply to every agency on this list. Take these into the first call: 1. Show me one live campaign’s report, from ad spend through opportunities, pipeline and closed revenue. 2. Where does each number come from: the ad platform, your analytics tool or the client’s CRM? 3. Which CRM stages do you send back to Google and LinkedIn as conversions? 4. When you say pipeline, do you mean total, qualified, sourced or influenced? 5. How does a campaign get credit for a deal that several campaigns touched? 6. What has to move before you ask me for more budget? Three more questions are worth getting in writing: who actually makes the creative, which parts of the paid strategy the agency runs, and whether LinkedIn reporting goes down to the account or the contact. Each answer can change what you’re buying. Narrowing LinkedIn targeting to your ideal accounts can still put your ads in front of existing customers, because a customer usually matches your ideal account profile too. Ask to see the exclusion lists at each stage of the [LinkedIn ads funnel](https://frontal.so/blog/linkedin-ads-funnel-playbook) as well, because a platform report won’t flag that for you. ## How Much Do Performance Marketing Agencies Cost? You pay two bills: the agency’s fee and the ad spend. Published cases give a sense of the second one, from about $17,000 a month at Toggl to about $45,000 a month on the 90-day AirOps campaign and $180,000 a month at PriceLabs. The table below collects what these agencies publish about the first. | Pricing signal | What these agencies publish | How to read it | | --- | --- | --- | | Starting fee | GrowthSpree $3,000 a month, TripleDart $3,500 a month, Refine Labs $14,000 a month | The floor before scope grows | | Average fee | NoGood above $20,000 a month | A typical engagement, not the entry point | | Clutch minimum project | KlientBoost $1,000+, Hey Digital $5,000+, Aimers $5,000+, Wpromote $250,000+ | The smallest engagement listed | | Fee structure only | SevenAtoms: setup fee, then a monthly fee plus a share of spend | Your fee rises as spend rises | | No clear price | Frontal, Directive | Ask for a range on the first call | The structure matters as much as the number. A percentage of ad spend gives an agency less reason to cut wasted budget, while a flat fee can leave it stretched if your spend doubles, so ask how each one handles that. Frontal sits in the last row: you get a quote on the first call, and the ad budget stays outside the fee. ## When a Performance Marketing Agency Is the Wrong Hire Some problems won’t be solved by better ads, and an honest agency will tell you so. We’d check these four first. Your CRM can’t attribute deals yet. If nobody can say which campaign an opportunity came from, any agency’s report rests on numbers you can’t check, so fix the source fields first. Sales can’t work what you already have. More pipeline doesn’t help a team that isn’t following up on today’s leads, and tightening the handoff to sales may pay back sooner than a bigger budget. You have a short list of named accounts. A small target list suits an account-based program better than broad performance buying, so look at ABM specialists before you commit. Outbound is enough for now. Ads plus outbound costs more than outbound alone, so the extra spend needs a reason. In the [90-day AirOps ABM campaign](https://frontal.so/case-studies/airops-abm), ads carried the work because the senior buyers it targeted ignored cold outreach, while the wider [AirOps program](https://frontal.so/case-studies/airops) ran ads and outbound on one account list for $7.83M in qualified pipeline and $1.52M closed-won over 10 months. If your buyers answer cold email, start with [outbound lead generation](https://frontal.so/blog/best-outbound-lead-generation-agencies) and add ads when you need to warm up accounts that won’t reply. ## How We Chose These Performance Marketing Agencies Apart from Frontal, our starting pool was every agency named on the performance marketing roundups ranking for this search. We then read each firm’s own site, because a roundup can go stale, and kept those that passed five checks: - It sells paid media to B2B companies on its own site, on a page we could read. - It publishes a result and says what that result measures. - Its location comes from its own site or its Clutch profile. - It still operates under this name, with no merger into another agency. - Any price we quote comes from its own site or Clutch, and we never estimated one. The checks removed some of the most common names in this search. Darkroom describes itself as a growth marketing agency for consumer brands, and Common Thread Collective calls itself an ecommerce profit partner, so both are a good fit for a store and a poor one for a sales-led company. We also left out agencies built around one platform, because that’s a different comparison. If your program is LinkedIn only, compare the [LinkedIn ads agencies](https://frontal.so/blog/best-linkedin-ads-services) on their own terms, since they go deeper on one channel than anyone here. ## Ask Two Agencies for the Same Campaign Report You don’t need to speak to all 11. Use the table to pick two agencies that fit your situation, then send both the six questions above and ask for one campaign report before the second call. An agency that can show spend, opportunities, pipeline and closed revenue for a real campaign has already answered most of what you need to know. If one can’t, cross it off. That’s the test we’d want applied to us as well. If this list has you looking at your own report differently, [book a call](https://book.frontal.so/) and bring your current campaigns and numbers. ## Frequently Asked Questions ### What is a performance marketing agency? A performance marketing agency runs paid channels and is judged on measurable results rather than reach. In ecommerce that usually means return on ad spend at checkout, while in B2B it should mean pipeline and closed revenue per campaign in your CRM, because the sale happens long after the click. ### How much do performance marketing agencies charge? GrowthSpree’s $3,000 a month is the lowest published starting fee here and Refine Labs’ $14,000 the highest, while NoGood says its retainers average above $20,000 a month. Ad spend is normally on top, so ask each agency whether its fee is flat or rises with spend. ### What do the top performance marketing agencies have in common? The top performance marketing agencies report from your CRM as well as the ad platforms, send CRM stages back to Google and LinkedIn as conversions, and test creative continually. They can also explain what a past result counts and what they did when a campaign failed. ### How long does a performance marketing agency take to show results in B2B? Tracking fixes and first campaigns usually come in the first month or two, and Aimers and GrowthSpree both describe 60 to 90 days before paid results can be judged reliably. Closed revenue takes at least one sales cycle, so agree in writing which number you’ll judge at each point. ### Can you pay a performance marketing agency only for results? Some will discuss it: KlientBoost says it offers pay-for-performance under certain conditions, such as working within your live ad accounts. Most of the best performance marketing agencies here charge a fee instead, and Frontal doesn’t guarantee pipeline or meetings. Long B2B sales cycles make results-only deals hard to settle, so agree the definitions first if you try one. About the author Alex Vacca Founder, Frontal Alex founded Frontal, where GTM engineering, paid media and content work alongside B2B sales teams. He writes about choosing a go-to-market approach, connecting channels and evaluating agency partners. Work with Frontal Want us to run this for you? Book a call and we’ll walk you through how we would make it work for you. [Book a call](https://book.frontal.so) ## Keep reading [Browse all articles ↗](https://frontal.so/blog) GTM Oct 15, 2026 ### [What Is GTM Engineering? A Guide for B2B Revenue Leaders](https://frontal.so/blog/what-is-gtm-engineering) GTM engineering builds the lists, signals and CRM workflows behind your pipeline. What GTM engineers do, how it differs from RevOps, and when to hire or partner. **[Alex Vacca](https://www.linkedin.com/in/alex-vacca)** Founder, Frontal [Read article](https://frontal.so/blog/what-is-gtm-engineering) GTM Oct 21, 2026 ### [Best GTM Agency in 2026: The Buyer’s Shortlist](https://frontal.so/blog/best-gtm-agencies) The best GTM agency isn’t the one sending the most. It’s the one that can prove revenue. See the 2026 shortlist, ranked on proof. **[Kenny Damian](https://www.linkedin.com/in/kenny-damian-90aba221a/)** Head of GTM [Read article](https://frontal.so/blog/best-gtm-agencies) GTM Nov 9, 2026 ### [What Are the Best Clay Automation Agencies? A Complete Guide](https://frontal.so/blog/best-clay-automation-agencies) Explore our full breakdown of the best Clay automation agencies, including what they offer, who they serve, and how to choose the right one. **[Kenny Damian](https://www.linkedin.com/in/kenny-damian-90aba221a/)** Head of GTM [Read article](https://frontal.so/blog/best-clay-automation-agencies)